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DirectSmile Cross Media

Description:

2011 BEST Variable Data and Versioning Software

With Direct Smile's "all-in-one" solution for PURLS and Personalized imagery, a print shop no longer needs to have a vendor for PURLS and a vendor for personalized imagery (xmpie, etc). Direct Smile has developed these products into a cohesive package that also reduces the amount of developer time needed to get an attractive campaign to the market. Other competitors in this market (like XMPie) require significant developer time which equates to an increased cost to the printing company as well as increased complexity.

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